Desirability, Feasibility, and Sustainability as the New Strategic Decision Imperative
B. Tom Hunsaker, Douglas E. Thomas

Strategic decision-makingis critical to the performance of any organization. Winston Churchill described decision making in the following way, “A (person) must answer “aye” or “no” to the great questions which are put, and by that decision (s/he) must be bound.” While organizational decisions aredifferent from the stakes Churchill faced as prime minister in a war, they are important to all organizational stakeholders. Increased competition, complex stakeholder relationships, and rising costs amidst budget challenges are just of few of the conditions that can complicate the process.This paper develops a framework for understanding the values involved in strategic decision making.

Full Text: PDF     DOI: 10.15640/jmise.v4n2a1